Tedi Eroteeva
when
May 2019 – June 2019
who
Tedi Eroteeva
what
Logo Design
about
Tedi Eroteeva is a young singer with great passion for traditional Bulgarian folklore music. Being a solo artist is quite challenging, especially in her music genre, which is why having a personal logo was a great way for Tedi to stand out among other folklore musicians and potentially reach a bigger audience. It made her brand look more professional and better appealing to younger people.
The unique logomark includes a touch of Bulgarian folklore to better represent Tedi's field of work. It resembles a traditional folk embroidery and it also has her initials creatively incorporated into the design. The final logo design is not just memorable but also matches her personality, having a tender and feminine vibe to it. The main logotype is written in a Bulgarian Cyrillic font, but it also has a Latin-letter version, so that it can be internationally legible.
